Gary Vaynerchuk gives us the best advice on the internet for young businessmen and entrepreneurs that are looking to get ahead and improve their businesses and companies. Gary Vaynerchuk is a serial entrepreneur and the CEO and founder of VaynerMedia, a full-service digital agency servicing Fortune 500 clients across the company’s 5 locations. Gary is also a prolific public speaker, venture capitalist, 4-time New York Times Bestselling Author, and has been named to both Crain’s and Fortune’s 40 Under 40 lists. Subscribe To Gary’s Youtube Channel: https://www.youtube.com/user/GaryVayn…
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Young Minds Can
To organize like-minded individuals of all ages, races, nationalities, regions and religions who empathize with and advocate for the advancement and freedom of African descendants whose ancestors were kidnapped and enslaved in America (New Africans).
Distressed Commercial Property can make you a multi-millionaire on just one good deal. In this video, you’ll discover the physical, financial and legal characteristics that make commercial real estate distressed and how you can buy distressed properties for profit. You’ll learn how to locate them, finance them and design the right exit strategies.
Many of us today lack basic financial education. We rely heavily on our bankers and our financial advisors which may not always be the best thing to do. We have today different fields and methods of earning. We have the Employees, the Self-employed, big business owners and professional Investors.
Now there’s a difference. Most of us are passive investors. If you have a retirement plan, that’s a passive form of investment. This is Rich dad versus Poor dad. It starts with financial literacy. Financial Literacy means knowing the words or the numbers
The two main words to learn about are Assets and Liabilities. So the reason most people struggle financially is they buy a house or a car thinking it’s an asset when it’s really a liability.
When I have a business, my business is an asset. And this is yet another reason I like real estate – because I use debt, other people’s money.
It’s how best you can utilize it is what will make you rich, not your college degree. Today I own almost 5000 houses and about 4 hotels and every year I add more and the more I add, the more debt I accrue and the less tax I pay. That’s the game. It takes skill sets and practice to do that.
– Robert Kiyosaki
Instagram performers Andrea Russett and Baby Ariel tell how their alliances with brands like Nordstrom, Nike and Soap and Glory helps the companies reach the ever-elusive young consumer on #TalkingTech.
PLAYA VISTA, Calif. — For Andrea Russett, it’s not just about YouTube anymore.
For years, the most lucrative avenue for video “creators” like Russett—young folks who talk to the camera, act funny, sing, dance and make little mini-movies, was via YouTube, which shares revenues with its stable of popular performers.
But this year, Facebook’s fast-growing Instagram app is ready for its closeup.
On the eve of VidCon, the convention that attracts 25,000 folks to Anaheim, Calif. to celebrate online video, Instagram is strutting its position as another major force in mobile video, another avenue besides YouTube for the small but influential band of video creators to gain exposure and make money online.
VidCon, where Instagram will be in full force, with a keynote session featuring co-founder Kevin Systrom, a large booth presence and “lounge” for creators, opens tonight.
Instagram blatantly copied the Story feature from Snapchat last August, which enabled fans to see a collection of photos and videos that only stayed in place for 24 hours. In doing so, the app became even more of a must-see daily destination for young consumers. Tuesday, Instagram said some 250 million people now visit the Stories feature daily, dwarfing Snapchat’s 160 million daily visitors. The emphasis on video paid off.
Stories “broadened our vision for what Instagram could be,” says Kevin Weil, the head of Instagram product. “It was a pressure release valve for us.”
Instagram was launched in 2012 as a photo sharing app. It’s now the place where some 700 million folks monthly check in to see the latest photos and videos from their friends, as well as top name celebrities (everyone from Beyonce and Kim Kardashian), to online stars, who are a “small, but mighty” part of the platform, notes Weil.
Making money with Instagram isn’t as easy as with YouTube, which just requires signing up for a Google AdSense account (to share revenues), banking info, and posting videos. Then creators, once they hit an initial following of 10,000 subscribers, wait for the monthly checks to arrive.
All about the brands
With Instagram, the video makers need to connect directly with brands, who are eager to reach the young, affluent audience that shuns TV and most other traditional media.
“If you’re a millennial or Gen-Z, you want to be on Instagram,” notes Drew Baldwin, publisher of TubeFilter, a blog that monitors the online video scene.
Because of Stories and the increased attention to video, “there are more opportunities,” for creators to make money online now, says Baldwin. “But it’s still a lot of work, and requires continual hustle.”
Russett, 21, who also posts videos on YouTube, doesn’t see it that way.
With 4 million followers on Instagram, (vs. nearly 300,000 subscribers on YouTube,) she says she gets the most response on Instagram, where she can be seen posing in different outfits and displaying her favorite soaps, and videos of getting eyelashes applied at the beauty parlor.
Russett says she wakes up every morning and checks her app to see what kind of deals might be awaiting her. Marketers are eager to be seen on the app: research firm Mediakix says the Instagram influencer market is worth $1 billion, and will grow to $2 billion by 2019.
Brands contact Russett —”they’re the ones reaching out” — and as someone with over 4 million followers on Instagram, they offer what she says is “thousands” of dollars for being seen with the products or wearing them. In recent posts, she wore lashes by Sheila Bella and showed off soap from Soap and Glory.
Many posts featuring the brands are labeled as #sponsored or #sp. And the regulatory body that governs advertising has taken notice of all these paid product placements.
Instagram is introducing a new, stronger and more visible “Paid Partnership With” hashtag at the top of the post, similar to Facebook’s “sponsored” tag on posts and rolling it out this year. The Federal Trade Commission in April wrote letters to many prominent Instagram celebrities, warning them that their posts didn’t have enough disclosures. (A search of the hashtag “sponsored” shows over 750,000 current posts on Instagram.)
Dash Hudson, a company that helps brands connects with popular Instagrammers, says performers in Russett’s range can get anywhere from $2,000 to $15,000 for a post, with full-scale celebrities getting $15,000 to $500,000.
There’s also money to be made if for those with substantial, but smaller followings. “Anyone with a following of over 100,000 can charge in the thousands for an Instagram post,” says Helene Heath, a senior writer for Dash Hudson’s blog.
Online firms also aid in matching creators and brands, including Google-owned FameBit and Reelio Labs, which take commissions for marrying the two.
Creators have many places to go, but blog writer Baldwin says they like to be where their followers are. When it comes to Facebook, which generates hundreds of millions of video views for major publishers, their audiences aren’t there. They’re on the younger apps, like Facebook-owned Instagram, Live.me, Live.ly and YouNow—places where their parents probably don’t hang out.
Instagram’s rise can be explained by a new crop of young users, who “communicate through pictures and captions,” says Paula Kaplan, the Chief Talent Officer for the AwesomenessTV channel. “This is their form of expression, while the generation before them typed words.”
And what of user backlash? Who wants products shoved down their throats?
Ariel Martin, who goes by the stage name of Baby Ariel, defends her sponsored Nordstrom posts.
“Nordstrom is about a dress,” says the 16-year-old, who has 7 million followers on Instagram. “I love dresses. If I post `I love this cute dress,’ I mean it.”
When Kayla Michele Jackson’s peers were playing in the sandbox, she was playing the links.
“By the time I was 18 months old, my dad put a set of Playskool clubs in my hand,” said the Rutgers senior, 21, whose father was a caddy at Baltustrol Country Club in Springfield.
That early introduction to the sport instilled in Jackson a tenacity that helps her excel both on and off the greens. And as an African-American woman playing in an arena still dominated by white men, she’s learned never to let others’ judgments limit her.
“I’ve been at tournaments where girls said, ‘One N-word down and one other to go.’ People assume your skill level is not up to par with theirs,” Jackson said of the racism she and teammates encountered on golf courses outside the Northeast. “It’s definitely hard as a 12-year-old hearing that, but it did make me stronger.”
Jackson’s family didn’t have the resources for her to practice with private coaches on private courses, but that didn’t stop the self-described “public course rat” from clinching junior PGA titles and receiving offers to play varsity golf for D1 colleges on the West Coast. The Franklin Township wunderkind turned down those offers to study journalism and media studies at Rutgers University-New Brunswick’s School of Communication and Information, where she plays on the university’s golf club.
“It ended up being the best decision I ever made,” she said.
Jackson fell hard and fast for journalism as a teen, embracing platforms that allowed her to address the wrongs she saw in her world. The editor of her high school newspaper, she co-founded and sold her first business – an online magazine devoted to the empowerment of African-American teens called Nubian Beauty – before graduating from Rutgers Preparatory High School in 2013.
“I’ve always been a minority in majority spaces, and it ticked me off that I never saw positive media representation of women who look like me,” said Jackson of the magazine that quickly captured 500,000 page views and the attention of both Procter & Gamble’s My Black is Beautiful and Black Girls Rock Inc. campaigns before she sold it to Love Girls Magazine for an undisclosed amount.
The experience stoked a new passion in Jackson – entrepreneurship – in time for her first year at Rutgers.
“Rutgers has an Entrepreneurial Society, Center for Urban Entrepreneurship and Economic Development, Innovation Lab and an administration dedicated to helping students pursue their entrepreneurial dreams,” she said. “I believe those resources, and the fact that our community is a mini city, foster the perfect environment to start a business.”
Exploring those avenues led Jackson to likeminded Rutgers-New Brunswick student Chisa Egbelu. Together they founded PeduL (Pronounced “petal”), a higher education crowd-funding platform that aims to reduce student loan debt.
“We are GoFundMe, but for college tuition,” she said. “It’s a third party scholarship so kids can’t go off to Cabo (San Lucas) or buy a car with what they raised. It goes straight to their university.”
The group started working on PeduL in January 2016 after a friend of Egbelu’s was forced to abandon his dream of studying music at a college in Boston because he couldn’t afford the tuition.
“He said, ‘I really wish I had something like Kickstarter for college,’ ” said Jackson, “And that’s when Chisa said, ‘Let’s do it.’ ”
What will set PeduL apart from other fundraising sites? Jackson envisions a platform that will allow corporate sponsors to invest in and groom future talent.
“We want to make the crowd-funding process more than just about the money. It’s about networking,” she said. “Building relationships and community are as essential for success as education.”
PeduL entered the incubation phase this June after receiving funding and a pre-launch valuation of $600,000 from IDT Ventures. PeduL’s beta site is expected to launch in January. Her immediate goal is to increase her young company’s valuation to $1M before she graduates in May.
“My dream is just to make cool things that help people,” she said. “I don’t want to stop at PeduL I want to be involved in anything that will help make people’s lives a little better than it was the day before.”
Though she’s veered away from pursuing a journalism career, Jackson said she sees great benefits to remaining committed to her major. Which is why she took those internships as a digital product coordinator at the Golf Channel, a social media coordinator at Essence magazine and an investigative reporter at WNBC.
“I knew I was interested in learning the technique of journalism and critical analysis of news and how to consume news with a critical eye,” she said. “All the skills you learn through the major transcend all industries.”
Her journalism professor Steven Miller lauds Kayla’s multifaceted approach to her education, calling her a “renaissance student.”
“Kayla is a throwback to the days when students were encouraged to try their hand at anything and everything and given the opportunity to excel at many things, as opposed to specializing in just one,” said Miller, director of undergraduate studies in journalism and media studies. “The fact that she is so talented in all of these areas makes her stand out even more. She exemplifies what Rutgers students are capable of and represents the best of her generation.”
Welcome to The Dave Ramsey Show like you’ve never seen it before. The show live streams on YouTube M-F 2-5pm ET! Watch Dave live in studio every day and see behind-the-scenes action from Dave’s producers. Watch video profiles of debt-free callers and see them call in live from Ramsey Solutions. During breaks, you’ll see exclusive content from people like Rachel Cruze, and Chris Hogan, Christy Wright and Chris Brown —as well as all kinds of other video pieces that we’ll unveil every day.
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